Summary - CRYSTAL HOUSE, 54, THE BROADWAY W5 5JN
1 bed 1 bath Land
Rare station‑side redevelopment plot with conversion potential and vacant possession.
Prime corner site two minutes from Ealing Broadway station
Historic consent for conversion and upward extension exists
Office GIA c.3,076 sqm (33,112 sqft); first-floor courtyard c.269 sqm
Vacant possession; long leasehold - lease details to be confirmed
Potential change of use to C3 via Class MA or shared living (sui generis)
Subject to service charges for Ealing Broadway Shopping Centre
Located in high-crime, higher-deprivation area — may affect yields
Suitable for large-scale refurbishment or redevelopment
A substantial corner building on The Broadway, Ealing, offers a prime West London development opportunity only two minutes from Ealing Broadway station. The property benefits from historic consent for conversion and upward extension and potential change of use to C3 via Class MA, plus options for purpose-built shared living (sui generis). Vacant possession and a long leasehold make the site ready for a developer or investor to progress quickly, subject to confirmation of lease and planning conditions.
The existing offices extend to approximately 3,076 sqm (33,112 sqft) GIA across basement, ground and upper floors, with a landscaped first-floor courtyard (c.269 sqm). The building was refurbished to Grade A in 2020 and has had further works since the tenant vacated in March 2024. Excellent transport links — Central, District and Elizabeth Line services — and a dense high-street retail catchment support a range of sale or rental product types.
Known constraints are straightforward: the property forms part of Ealing Broadway Shopping Centre and is subject to service charge contributions for the wider centre — details to be confirmed. Tenure is listed as long leasehold but documentation needs review. The location sits within a high-crime, higher-deprivation area classification, which may affect PRS, premium sales values and certain lender requirements.
This is a specialist acquisition for buyers who can manage planning, service arrangements and local market positioning. It will suit developers or investors targeting conversion to residential units, shared living or a mixed-use redevelopment that leverages unrivalled station-side connectivity and significant existing floorplate.
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